This SOP will help shed some light on trends, so you can get an idea of what terms are seasonal, trending, and delving over time. We have added images and examples in the SOP, so you can get some visual clarification on trends.

SE Ranking is a platform that allows you to track and monitor the position of your keywords on search engines like Google, Yahoo, Bing. This SOP, will give a basic understanding of how to track keywords and positions to monitor ranking positions for your clients.

In this SOP, we will cover how to conduct an SEO audit on any website, within any platform that identifies duplication in metadata, so you can identify some quick wins on metadata optimization. This tool is completely free, and this user guide will give you the basics for running crawls on Screaming Frog.

In this SOP we’ll cover a foundational skill for SEO professionals, which is to analyse competitor backlinks. Who is linking to your competitors? Which links are helping them achieve their positions? Most importantly, how can you replicate their success with the least possible effort.

Demonstrate to your clients how insights from Google Analytics can make a demonstrable difference to their bottom line. This method helps websites grow traffic and sales quickly via a method that is backed by real data.